Internet marketing is the use of the Internet to advertise and sell goods and services. Internet Marketing includes the payment per click advertising, banner ads, e-mail marketing, interactive advertising, search engine marketing (including search engine optimization), blog marketing, and article marketing.
Benefits of Internet marketing include the availability of information. Consumers can log onto the Internet and learn about products, as well as purchase them, at any hour. Companies that use Internet marketing can also save money thanks to the reduced need for a sales force. Overall, Internet marketing can help expanding from a local market to both national and international marketplaces. And it levels somehow the playing field for big and small players. Unlike traditional marketing media (like print and tv), the entry into the realm of internet marketing can be a lot less expensive.
Get Involved in the Web Promotion Industry Today!
Through this very medium, the newest and most exciting form of marketing has been born. We all use websites like Google, Yahoo! and MSN to gather information, educate ourselves and/or make purchases online. Through this, Search Engine Marketing is now one of the fastest growing forms of advertising in the industry today!